From the archive. Originally published in 2015; references and recommendations reflect that time.

This one is courtesy of yesterday’s TechCrunch Dubai event. I have to admit, I’ve been guilty of using this in the past when you just can’t admit your product sucks.

New buzzword “relaunching” i.e. product doesn’t currently work and there’s a 1% chance it will work in the next version. #startuplife

— Ekta (@dollz87) March 30, 2015

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