Ekta

Not "Etka"

Startups, Tech, Digital, E-commerce, Mobile

Blog

Life as a Millennial – my Interview on Dubai Eye

  Last week I saw a request on Twitter for Generation Y listeners to come onto Dubai Eye. talking #millenial mindset on #bizbreakfast tmrw with @Visamiddleeast. Love to get thoughts from Generation Y listeners of @DubaiEye1038FM. — Richard Dean (@richardradiodxb) August 29, 2016 Admittedly, I’m not a fan of Dubai radio stations but I reserve […]

Read more

My Personal Technology Stack (April 2016)

  I’m currently working on a project for work to improve employee productivity. As I was doing my research, I kept referring back to my personal tool set to optimize my workflow. So I figured I’d outline my tech stack today and share the tools that make my life easier. I’ll try to do this […]

Read more

Keeping Up to Date

  There are a few habits that stick with you from childhood and beyond. My parents always encouraged me to read the newspaper everyday (perhaps they had heard of it being a common trait successful people do in the morning). I kept that habit until the end of high school but unfortunately as time went on, keeping up-to-date […]

Read more
52 Books in 2015

52 Books in 2015

We might be midway through March but I’ve been wanting to blog about one of my experiences of last year. And since better late than never, here we go. As the title suggests, I made the audacious resolution of reading 52 books in 2015. And somehow, I managed to keep that resolution and read 52 new books […]

Read more

Happy Birthday Twitter

  While today is Mother’s Day, it also marks another important day: the 10th birthday of Twitter. With #TwitterMemories and #LoveTwitter becoming trending topics today, I decided to take a walk down memory lane with my fellow Twitterarti. It’s no secret that I love Twitter (with Snapchat picking up second place). I joined Twitter back in early 2009 as […]

Read more

Well-Played: Vox Cinemas on Snapchat

  More often than not, I’m not a fan of regional marketing campaigns. But once in a while, I spot something well-done and I feel it needs to be acknowledged. And this week it’s Vox Cinema’s Snapchat account. I’m personally a bit obsessed with Snapchat these days and have turned into a bit of an Evan […]

Read more

On the Other Blog: Huawei Honor 6+ Review

While my other blog is focused on the more froofy, lifestyle-related topics, I occasionally do some tech-related blogging. This week I’ve reviewed Huawei’s Honor 6+ smartphone. I’m not a big fan of Android but I’ve enjoyed my past few weeks of using the Honor 6+. Full review here. On a side note, the Honor 6+ […]

Read more

Flash Blog: Entrepreneur Middle East Women’s Forum 2015

  Today I attended the Achieving Women’s Forum at the Ritz Carlton JBR organized by Entrepreneur Middle East, featuring some extremely successful female entrepreneurs and business women. For those that aren’t active on Twitter, I’m compiled key points that resonated with me today (and paraphrased heavily!). These were quick notes so if you spot any errors, please […]

Read more

Audit: Sephora Middle East on YouTube

In this series, I’ll explore missed opportunities for brands looking to build awareness, loyalty, and ultimately – return on investment. Let’s start by looking at Sephora Middle East’s recent campaign and what they could have done better from a content and optimization perspective. As video continues to grow as a medium for branding in the region, […]

Read more

Tech Tips | FB Hacks

We all spend a lot more time on Facebook than necessary. But there are a few hidden tricks that it seems like the majority of people aren’t aware. 1. Reverse phone number lookup Ever get a WhatsApp message from a ‘friend’ and they don’t have a profile picture? Yes, those evil people who make you […]

Read more
hello